Welcome to Gernon, Muth & Associates

Solutions for a Complex World

Gernon Muth & Associates is a full-service Pension, Investment, and Employee Benefits firm. We take the time to fully understand you and your needs. Then we provide you with the information, advice and alternatives you will need to make the appropriate decisions.

Our firm's philosophy - "Ignore the Crowd" - was adopted by our current team members. As part of this progressive philosophy:

  • We advocate on behalf of our clients to assist in crafting the appropriate plan for them. However, each client makes the final decisions about their own future plans.


  • Each Pension, Investment, & Employee Benefit plan is systematically reviewed to ensure it remains consistent with the client's long-term goals and objectives.


  • Each client receives confidential, highly customized, personal service.

Abundant intellectual capital is one of our greatest strengths. Our firm's resources are managed nationally, but deployed regionally and locally. Because we provide a deep level of expertise and resources, our advisors receive consistent, high quality functional support that enables them - and ultimately you - to receive the very best thinking our firm has to offer.

We utilize a team approach - anchored by our highly skilled advisors, who are responsible for managing all pertinent aspects of financial planning. Additional support is obtained, when necessary, from local and national teams that consist of industry specialists who have strong technical backgrounds in other areas of financial planning. This business model allows our advisors a high degree of autonomy so that they can focus solely on assisting clients in helping towards meeting their goals.

Some needs are solved with financial products. Objectivity is the key to our process. Our open architecture platform gives our financial planners access not only proprietary products, but also gives access to insurance from other highly rated companies, pharmacy benefit managers, reinsurers, stop/loss providers, thousands of mutual funds managers, exchange traded funds, bonds, TIPS, public and private REITs, and hundreds of fixed and variable annuity contracts.

As a company, we believe in providing our clients with clarity and solutions that help towards meeting their needs. We believe that long-term relationships are more important than short-term gains, and will never sacrifice the former for the latter. Conviction in what we do; the courage to get our clients to take action; competency based on continuing education and training; bringing national resources together on a team that will benefit each client; and communication that builds understanding and trust - these are the key qualities of our firm. And these are the commitments we make to each of our clients.

So if you'd like to tailor your pension, investment, or employee benefit plan, the partner of choice is clear: Gernon Muth & Associates.